2023 Travel Trends: COVID Concerns Are Declining (2024)

Read the Detailed Findings

  • 2023 Travel Trends (PDF)
  • Travel Is Heating Up Among Women 50+ (Fact Sheet, PDF)
  • Travelers 50-Plus: Annotated Questionnaire (PDF)
  • Nontravelers 50-Plus: Annotated Questionnaire (PDF)

See Also

Get more travel tips, tools, and resources at AARP Travel

While most Americans say they are comfortable traveling again, many feel they can’t afford to because of rising inflation and high costs.

A new AARP survey shows 81% of adults 50-plus who plan to travel in 2023 believe it’s safe to travel now (up from 77% in 2021). And just one in four say COVID-19 is a barrier to travel, compared to about a half who felt that way last year.

However, pandemic worry is being replaced with money concerns.

Inflation’s Impact

Cost is the main reason people are curbing traveling today, according to 52% of American travelers ages 50-plus in a late 2022 national poll. And 27% say financial concerns due to inflation are making them hesitant to vacation. Half of those who expected to travel more last year say it was money woes that altered their plans.

Notably altering their travel habits are those age 70 and older, who anticipate spending over 40% less on 2023 trips than they planned to for 2022. They also remain the most cautious age group concerning COVID-19.

On average, American adults intended to spend $8,369 on travel in 2022, but now plan to spend just $6,688 in 2023, the AARP research finds.

Still, a majority of adults (62%) age 50-plus will take at least one leisure trip in 2023 — and most will take between three and four trips.

Travel is one of the most popular ways to spend discretionary income: 85% of travelers surveyed rank travel among their top three priorities. This year, though, many Americans will vacation closer to home to save money. Domestic travel will be focused on family trips and weekend getaways, with fewer people planning solo trips in 2023.

AARP reports 61% of respondents say they are only taking trips within the United States, and most will drive to their destination — often hitting the road in the spring and summer. At this point in the previous year, 51% said they were limiting themselves to domestic travel.

Destination Abroad

Some are venturing abroad, but the numbers are down. About four in ten travelers 50-plus expressed an intent to travel internationally, compared to about half who wanted to in 2022.

Comparison of results from last year’s Travel Trends reveals a dip in interest in international cruises, from 27% to 18%. However, the survey shows that among age 50-plus travelers who are taking a cruise in 2023, the average number of cruises they’ve ever taken is 14. Most are taking ocean cruises (89%), and they are motivated by value and the chance to visit multiple locations.

Europe remains the most popular international destination, followed by Latin America, and the Caribbean.

The pandemic upended travel patterns for many, and the impact continues. Overall, women are more cautious than men in their travel plans.

2024 Surge?

The AARP survey reflects an uncertainty among nontravelers about traveling this year: 58% say it’s because of finances, and 20% are hesitant because of COVID-19. Still, about half intend to return to leisure travel in 2024, while fewer are interested in staycations than in the past.

Money that might have been spent on trips is largely being redirected to paying bills and reducing debt. And one-third are stashing away savings for future travel, although that’s down from 42% in 2022.

Among those who do travel, the trend is to take slightly fewer trips than in the past, but many are spending more locking in flexible travel options or staying longer than they usually would at a destination, AARP discovered.

The majority (63%) of American travelers age 50-plus still embrace the idea of taking a “bucket list trip” — for many (39%) even more so than prior to the pandemic. The most common reasons keeping them from booking that dream vacation are the increase in travel costs (21%), health issues (16%), and less available discretionary income (12%). Travel restrictions, global unrest, and weather concerns were lesser factors.

Methodology

AARP gathered this data through a 15-minute online survey of 2,000 Americans age 18 and older conducted in November and December 2022. Respondents sampled had taken at least one trip within the past two years 50 miles or more away from home, with at least a two-night stay. They also were required to have used an online travel site within the past two years and intended to travel for leisure in 2023. For the nontraveler findings, a 10-minute online survey was administered to 500 Americans age 18 and over who do not plan to travel in 2023, but historically have traveled for leisure purposes.

For more information, please contact Vicki Levy at vlevy@aarp.org. For media inquiries, contact External Relations at media@aarp.org.

Suggested citation:

Levy, Vicki. 2023 Travel Trends. Washington, DC: AARP Research, March 2023.https://doi.org/10.26419/res.00592.001

2023 Travel Trends: COVID Concerns Are Declining (2024)

FAQs

How is the travel industry doing in 2023? ›

The market size of the global tourism sector rose significantly in 2023 compared to the previous year, totaling around 1.9 trillion U.S. dollars.

Will travel return to normal in 2023? ›

The strong post-pandemic rebound continued in 2023. December traffic stood just 2.5% below 2019 levels, with a strong performance in quarter 4, teeing-up airlines for a return to normal growth patterns in 2024. The recovery in travel is good news.

Has travel decreased since COVID? ›

COVID-19 Takes a Big Bite out of 2020 Passenger Transportation. In 2020, the COVID-19 pandemic caused sharp reductions in passenger travel of every type.

What is the traveler sentiment 2023? ›

Survey Says: Travelers Plan Multiple Trips in 2023; Wanderlust Increases as Fears Nosedive. Travelers are planning multiple trips in 2023 and with travel fears nosediving, they are planning more adventure in more remote or less-traveled regions.

What are the travel trend reports for 2023? ›

There were 86.2 million visits overseas by UK residents in 2023, compared with 71.0 million visits in 2022. When compared with pre-coronavirus (COVID-19) pandemic levels, visits abroad were still down. The number of visits in 2023 was 7% less than the peak in 2019, when there were 93.1 million visits.

Is travel increasing or decreasing? ›

Travel Industry Outlook

In terms of travel volume, the U.S. Travel Association forecasts 2.65 billion trips in 2027, with 94.7 million of those taking place internationally. However, volume growth is expected to decline year-over-year.

Is there still a pandemic 2023? ›

Right now, COVID cases are still happening widely. In December 2023, the WHO reported 1.2 million COVID cases and 9,575 deaths worldwide. Viewed this way, COVID is definitely still a pandemic.

Is it possible to travel and not get COVID? ›

The risk of catching the virus that causes COVID-19 from air travel is thought to be low. Air in the plane's cabin changes over quickly during the flight, being replaced every few minutes in some planes. Airplane air also is often filtered. So germs, including viruses, are trapped before they spread.

Is 2023 a good year to travel? ›

By all accounts, 2023 was an exceedingly busy travel year. Undeterred by international unrest, frequent flight delays and rising prices—on trips and every day at home—Americans made vacations a priority.

Are people still getting COVID from flying? ›

By contrast, on five flights with a rigorously enforced masking requirement, there were no cases of COVID-19 transmission, despite the fact that the flights were all more than 8 hours in duration and that there were 58 passengers with PCR-confirmed COVID among the total of 1,500–2,000 passengers.

Which country visits the US the most? ›

In 2022, the highest number of inbound international visitors to the United States, 14.38 million, came from Canada. Meanwhile, approximately 12.5 million visitors came from Mexico.

Is the COVID-19 pandemic decreasing? ›

As of September 10, 2024, we estimate that COVID-19 infections are growing or likely growing in 3 states, declining or likely declining in 31 states, and are stable or uncertain in 13 states.

What is the future of travel in 2023? ›

According to the U.S. Travel Foundation, travel spending is projected to increase in 2023, even more than what we saw in 2019! That means travelers all around the country will be packing their bags and booking their tickets for weekend getaways, day trips to historical sites, and international vacations alike.

What is the unhappiness country in 2023? ›

Ranking of the least happy countries worldwide 2023, by score. Afghanistan was ranked the least happy country in the world, according to the World Happiness Report from 2024. The country scored only 1.72 on a scale from 0 to 10.

What is the WEF predicting for 2023? ›

Advanced economies are expected to slow from 2.6 percent in 2022 to 1.5 percent in 2023 and 1.4 percent in 2024 as policy tightening starts to bite. Emerging market and developing economies are projected to have a modest decline in growth from 4.1 percent in 2022 to 4.0 percent in both 2023 and 2024.

What is the future of the travel industry? ›

The industry is set to make a full recovery by the end of 2024, after losing 75 percent of its value in 2020. Much of this has been so-called “revenge travel,” or people embarking on international or bucket list trips that were delayed by the pandemic.

Do people still use travel agents 2023? ›

With people vacationing more than they did before the pandemic, travel agents are as popular as ever, if not more so. The national trend is mirrored across the Philadelphia region, with several local travel agents saying 2023 was their best year in recent memory.

How is the airline industry doing in 2023? ›

In 2023, the global market size of the industry was estimated at 762.8 billion U.S. dollars, a five percent increase in value from the year before.

Is the travel industry down? ›

AHLA released 2022 business travel revenue projections, and four major U.S. cities — San Francisco, New York, Washington, D.C., and San Jose, California — are expected to witness a more than 50% decrease in revenue versus 2019. San Francisco is being hit especially hard, with a nearly 70% decrease in revenue. -69%.

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